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SpecializationReplaces: Sprout Social, Monday.com, Basecamp, Bonsai, HoneyBook (agency tier)

Media Agency Specialization

Multi-service agency workflows for photo, video, social, and digital media.

Includedone-time add-on
Available on Starter Growth and above. Studio and Studio+ subscribers get all 14 specializations included — toggle on/off anytime.

What this module unlocks

Multi-service project scoping — bundle photo, video, social content, and digital ads under a single retainer engagement
Retainer billing with monthly deliverable quotas per service line — set deliverable counts, reset each cycle automatically
Subcontractor and team assignment with role-based permissions and payout splitting per project
Client reporting portal — deliverable logs, campaign summaries, and monthly performance snapshots delivered to your client
White-label client portal with agency branding — your logo, colors, and custom domain
Content calendar integration with monthly delivery milestones and client approval gates
Usage rights and licensing per deliverable type within a single project — photos, video, social, and ads each tracked separately
Lead generation as a deliverable — track booked jobs and campaign results as project outcomes
Multi-platform social export presets — sized and formatted for Instagram, TikTok, Facebook, LinkedIn, and YouTube
Pre-populated retainer packages: Starter Retainer ($1,500/mo), Growth Retainer ($3,500/mo), Full-Service Agency ($7,500/mo)

Included Licensing Agreement Starter Points

  • 1All deliverables remain the intellectual property of the agency until full payment is received for the billing cycle
  • 2Work-for-hire arrangements must be explicitly stated in the client agreement; default terms do not transfer copyright
  • 3Social media content licensed for use on the client's owned channels only; paid promotion and dark posts require a separate usage rights addendum
  • 4Video and photo assets produced under a retainer are licensed for the duration of the engagement; perpetual rights require a written buyout
  • 5Subcontractor contributions are covered under the agency's master license unless separate agreements are executed with the subcontractor
  • 6AI-generated or AI-assisted deliverables must be disclosed to the client; the agency retains responsibility for licensing compliance
  • 7Client may not sublicense, resell, or transfer deliverables to third parties without written consent from the agency

Attorney Review Advised. These starter points are provided as a general reference framework only and do not constitute legal advice. APCHR strongly recommends reviewing and customizing these terms with a licensed attorney before presenting them to clients.

Who it's for

  • Full-service media and content agencies
  • Video production companies with social and digital deliverables
  • Social media agencies managing photo, video, and paid ads
  • Digital marketing agencies that produce their own creative
  • Freelance teams and collectives operating as an agency brand

Pricing

Includedone-time

Activate once — yours permanently on any plan. Studio and Studio+ subscribers get all 14 specializations included.

All 14 Specializations

Often Paired With

Related Specializations